MicroMentor is a non-profit organization that builds connections between mentors and entrepreneurs in the US, Latin America, and other emerging markets. Our biggest gains came from hyper-targeted Facebook campaigns and from expanding our targeting to include International audiences.
- Search Engine Optimization
- Paid Search Management
- Social Media Advertising
- Web Design
- Web Development
- Multivariate Testing
- 966% increase in connections (lifetime)
- Expansion into new markets: India and Colombia
- User acquisition and connection rates more than doubled year-over-year since the campaign started
- More than 5x more users signing up and nearly 10x more connections being made each month.